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Volume 9 ~ Issue 4

Research Article  open access
A Study on Buyer Behaviour with References to Insurance Marketing In Erode
Dr.U.Visalatchi

Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 4

Abstract

Wherever there is uncertainty, there is risk. The risk can't be averted. It involves multi-faceted losses. And so, risk is uncertainty of a financial loss. We do not have any command on uncertainties. The insurance is a co-operative device to spread the loss. Further, it is also a social device to accumulate funds to meet uncertain losses. The main function of insurance is to provide protection against the possible chances of generating losses. It eliminates worries and miseries of losses at destruction of property and death. Further it provides capital to the society as the accumulated funds are invested in the productive heads. The product of insurance organisations benefits the industry, the business, an individual and a group of persons. The pace of development of a growing economy like ours depends on the saving-income ratio, which determines the level of investment. Generating domestic savings, particularly...............

 

KEY WORD: Insurance, LIC, protection, economic, savings.


Research Article  open access
E-Commerce
M.Velmurugan || Y.Joel Leefort
Coimbatore
Research Inventy: International Journal of Engineering & Science , Volume 9 ~Issue 4

Abstract

The purpose of this study is the find out the growth and influence of E commerce of our nation. E- Commerce is growing at a rapid pace across the world with the penetration of smart phones and internet across the different levels of society across the world. The growth and its gains are already visible from the studies in developed countries, E Commerce opens a channel of global business, which will witness incremental business in days to come. With the impact of globalization are relaxation in export and import between nations, economies across the world will witness better knowledge and information technology growth and innovations. In addition to the above E commerce will play an important role in way marketing is done and job markets.


Key Words: E-Commerce, Business, Marketing, Employment, Globalization


Research Article  open access
Impact of Ethics on Global Business
K. Divya M.Com, M.Phil
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 4

Abstract

The "origins of ethics—whether they come from religion, philosophy, the laws of nature, scientific study, study of political theory relating to ethical norms created in society or other fields of knowledge."
Business ethics (also known as corporate ethics) is a form of applied ethics or professional ethics, that examines ethical principles and moral or ethical problems that can arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and entire organizations The field of ethics is a branch of philosophy that seeks virtue and morality, addressing questions about "right" and "wrong" behaviour for people in a variety of settings; the standards of behaviour that tell how human beings ought to act ...........

 

Keywords: Introduction, Impact Of Business Ethics, Enforcement Of Ethical Guidelines And Standards, The Evolution Of Ethics, Influential Factors On Business Ethics


Research Article  open access
Recents Trends in E-Commerce
M.Premalakshmi || N.Priyanka
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 4

Abstract

The arrival of internet and smart phone has created a revolutionary change in the way we purchase. E-commerce is a type of business where goods and services are offered directly to its customers without an intermediary through the website. E-commerce enables us to order for the goods sitting at the home. The customers can select the required products from a variety of products that are available online. The payment for the product can also be done using debit card, credit card, e-cash or e-wallet. This paper discusses the recent trends in e-commerce, the opportunities and limitations of e-commerce and the various ecommerce models.


Research Article  open access
Women Entrepreneurs in India –Emerging, Issues and Challenges
Smt.B.Srividhya || Dr.M.Viswanathan
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 4

Abstract

Entrepreneurship is a creative human act involving the mobilization of resources from one level of productive use to a higher level of use. Entrepreneurship involves willingness to take responsibility and ability to put mind to a task and see it through inception to completion. It plays an important role in economic growth and development of nation. Women entrepreneur is any women who organizes and manages any enterprise. Women entrepreneur are the women or group of women who initiate, and operate a business enterprise. Women constitute around half of world population. In India also, women constitute about half of the country's population. Though women constitute about half of the country's population, in the past in the traditional societies of India, women were confined to the four walls of their houses, performing only house hold activities........

 

KEY WORD: Population. Confined, plunged, industries, economic growth, initiate, business enterprise, mobilization productive, inception


Research Article  open access
Role of Young Entrepreneurship in India
G S Srinivas Murthy
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 2

Abstract

Someone who exercises initiative by organizing a venture to take benefit of an opportunity and as the decision maker decides what, how, and how much of good or service will be produced. An entrepreneur supplies risk capital as a risk taker, and monitors and controls the business activities. The entrepreneur is usually a sole proprietor, a partner, or the one who owns the majority of shares in an incorporated venture. The Indian employment market is uncertain. The number of unemployed is ever increasing. In this context, both the Central and State governments are working on to develop entrepreneurship as a recourse to employment problems. In order to do so, there needs to be specific skill and knowledge set needed from the individual who is looking for entrepreneurship. The dimension of the entrepreneurship is changing not from its perceptive form but also from its origin.

Keywords: women entrepreneurship, pottery, innovation, business, New Venture Creation, management styles, surmounts indispensable.


Research Article  open access
"A Descriptive Study on Quality Work Life Balance of Women Teachers in Aided Colleges at Tirunelveli District"
P.Sujatha || Dr. C.Mahimai Arul Ignatius

Research Inventy: International Journal of Engineering & Science , Volume 9 ~Issue 2

Abstract

QWL is more concerned with the overall environment of work has on individuals as well as structural effectiveness. Quality is no more a particular word but has become anessential and greatest asset to any organization. Maintaining the quality of such human inputs rises from maintaining the quality of work life perfectly. An absolute quality of work life would help the organization. In simple terms QWL refers to the range which the members of an organization find the work environment conductive. It is concerned with cultivating labour – management co – operation to solve many organizational problems, accomplishing the desired level of performance and securing greater employee satisfaction. The success of any organization depends on the proficiency of labour are growing the efficiency. A man happy and a happy working environment makes a happy man to provide more.In this paper the study is to map the effectiveness of Quality Work Life Balance towards the Women Teachers in Self - Finance Colleges.


Keywords: Introduction, Quality Work Life, Profile of Women Teachers and Data Analysis.


Research Article  open access
Fuzzy Time Series Approach for Stock Price Prediction
Mohamed Ashik. A
.....
Research Inventy: International Journal of Engineering & Science , Volume 9 ~Issue 2

Abstract

Time is one of the most important factors in business and real-life situation. In the real world, uncertainty is a part of everyday life. Predicting the trends in stock market price is an extremely challenging task due to the uncertainty. In this work, the Fuzzy Time Series method has been used to obtain the daily stock price data of Nifty 50. Applying Fuzzy Time Series method and computing length intervals of Nifty 50 dataset. From the result, it can be observed that the Mean Absolute Percentage Error is small. In this analysis obtained by the estimates has received an only minimal error when comparing the original data. It helps to identify profit stock index trend (Nifty 50) and risk for investors in future.


Keywords: Nifty 50, Fuzzy Time Series, Mean Absolute Percentage Error


Research Article  open access
Managing Talent after 2020 in Global Scenario
Mrs.J.Jasmine Selvapackiam

Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 2

Abstract

"Talent" as "Special Internal Quality". Talent management could be understood as "Nurturing and developing those people identified as having ability and potential', and it should farm part of recruitment and retention strategy. Last two and half and decades is witness of the massive globalization. Today's global marketplace is swapping the industrialization of the global workforce. Today's dynamic global hypercompetitive market place and the accompanying scarcity of talent, it is clear companies are increasingly recognizing the need to identify, develop and retain high caliber leaders. Globalization itself depicts the importance of talent management............

 

KEY WORD: Swapping, hypercompetitive, caliber leaders, tipping point


Research Article  open access
A Study on Newspaper Reading Habits and the Future Existence of Newspaper Industry
S. Geetha || S. Lakshmi
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~ Issue 2

Abstract

Newspaper is a source that provides information about a country's economic situation, sports, games, entertainment, trade and commerce. Reading newspaper as a habit will widen one's outlook and will enrich one's knowledge. This paper aims to study about the newspaper reading habits among various age groups of people and survival of the newspaper industry. The paper also tries to study the demographic profile, preference of the language, interesting sections of the paper. A structured questionnaire was circulated to collect information from the respondents of Chennai.

 

Keywords: Newspaper, Reading habit, Chennai, Survival – Newspaper Industry.


Research Article  open access
A Study on Labour Welfare Measures in Flowserve in Coimbatore
Dr.P.Saravanakumar || R.Maheshwari
India
Research Inventy: International Journal of Engineering & Science , Volume 9 ~Issue 2

Abstract

The Human Asset is the eventual fate of any nation and it's over all advancement the successful preparation of these assets is a very testing activity. So as to make this asset effectively used the legislature of India has set up an Autonomous Service of HRD to have an eye over such assets to improve and create. The demeanor of a work towards his work holds the key behind his exhibition and duty to his work. The disposition of a work towards his work holds the key execution and except if a work is energetic, dedicated and committed. Work denotes a qualification from different elements of generation on two tallies. This examination did with the fundamental goal to discover the welfare estimates received in the Coimbatore region as occupation fulfillment and the disposition of the representatives towards the overarching welfare measures.